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    Selling Wiser: Ep 3, GTM Efficiency with Brad Rosen

    Selling Wiser: GTM Efficiency with Brad Rosen

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    Podcast episode available here on YouTube.

    For more insights from revenue leaders, check out our other interviews and blogs here.

    In this conversation, Brad Rosen, President at Sales Assembly, discusses various topics related to how sales leaders are focusing on efficiencies through methodologies and sales coaching with Cory Pitt, Wiser's CRO. Brad explains the go-to-market training provided by Sales Assembly and the focus on skill development for sales representatives. The conversation covers the challenges of the customer journey and the importance of a cohesive customer experience. Brad Rosen also shares insights on identifying the ideal customer profile and the opportunities for startups in the sales productivity space. The discussion also touches on strategies for enhancing team productivity and the role of LinkedIn in sales.

    Key takeaways: